BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.

BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.

BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.

BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.

BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.

BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.

BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.

BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.

BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.

BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.

BARRY'S

SUMMER BRIGHTS

Fitness is not just about working out; it’s a lifestyle. For over two decades, Barry’s has been the leading luxury boutique fitness studio—not by following trends, but by setting them.

Flexin' on 'Em

When Barry’s was planning to release a collection of bright summer apparel, they tapped us to create a global experience for that collection across all digital channels: ECOM, web, social, email, performance marketing and the Barry’s app. Before arriving at our creative concept, we met with the fashion designer to identify key elements of the collection and pick a color palette directly from the garments. Those colors then took center stage as the backdrops for our photo shoots, which used specialized lighting to achieve unique dimension to the color brightness. As part of our overall execution we built an awesome global ECOM interface spanning 12 counties worldwide that not only looked beautiful, but was also a strategically optimized UX with sales-driving immersive content.